Publicists, event marketers, event planners, brand managers, and the like understand the importance of using the most effective tools to facilitate event success.
Ubiquitous event management platform Eventbrite
released a guide entitled “The Best Social Media Tools for Event Marketers
Their guide is for event marketers who already have a social media strategy, and are searching for advanced technology that will make them more effective and efficient:
A presence on Facebook, Twitter, Instagram, or even Snapchat for your event is no longer a nice-to-have — it’s essential. At the same time, social media algorithms have made it increasingly difficult for brands’ content to show up in feeds.
The savviest event marketers have an arsenal of advanced social media tools, helping them save time and make their social media management less manual and more effective.Use this guide to identify which advanced social media tools are best suited to your event’s specific goals — and worth the investment. You’ll learn about:
– The best advanced social media tools for your goals and budget
– Tech to simplify your content creation and publishing process
– Sophisticated strategies to drive ticket sales and measure performance
– On-site tools to improve the attendees’ experience
Whether it’s engagement, promotion, monitoring, influencer marketing, or post-analysis, there are myriad platforms to aid in the full spectrum of event marketing.
GoBabl was listed among Hootsuite
, and more prominent platforms within the guide.
Our location-based social media monitoring and engagement platform provides actionable insights and real-time reporting for marketers before, during, and after their event.